NBA guard Spencer Dinwiddie was recovering from a torn ACL in the midst of a pandemic. Outside of his rehab, he had nothing but time on his hands.

If you follow Dinwiddie on social media, you’ve seen him tweet his insights about cryptocurrency, investments, blockchain, NFTs and more. The 28-year-old, who played for the Brooklyn Nets between 2016 and 2021, is applying that knowledge into one place as the chairman and CEO of Calaxy.

Calaxy, a social media app he is launching for creators that is currently in beta testing, is designed to use the blockchain to reimagine the way people use social media. He aims to empower more meaningful and fulfilling fan experiences by giving creators a toolkit to interact with their fans in one place — while also rewarding fans for their engagement.